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Leveraging Social Media Platforms for Marketing

Join Social Media Guru, Roman Sierra for our latest CWProTalk!

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Boost Your Career – Upskill!

Master key concepts of each social media platform to leverage each to the fullest.
Evaluate social media platforms based on your marketing needs.
Identify benefits of Facebook and/or Instagram to better serve your clients.
Apply what you learned to choose the best platforms to market your business.

This Course is for you if you:

you want to leverage social media platforms for marketing
your follower numbers have plateaued
you need to learn how to increase followers
your followers are not buying your product
you want to learn how social media marketing works
your product/service depends on video to better explain how it works
you are looking for a highly interactive workshop with practical skills

Tell Me More!

Leveraging Social Media Platforms for Marketing CWProTalk

Join Roman Sierra

"I am a social media strategist and founder of Genepsis Media, a digital marketing agency with 13 years of experience helping companies achieve success in their digital marketing initiatives. I have successfully managed social media campaigns for several Fortune 500 companies improving efficiency in their digital marketing strategies. My work has benefited companies such as Wal-Mart, Abbott Laboratories, IBM, Johnson & Johnson, Rogaine, and Novartis. My career in television allowed me to build strong relationships with different marketing and distribution teams, enabling me to acquire many techniques to attract and engage audiences. While at Bloomberg TV, I produced several newscasts, promos, and demos tailored for different markets in the U.S., Europe, and Latin America. I have also worked as an adjunct instructor with the School of Business Administration and the School of Digital Media at The College of Westchester. I hold a master’s degree in Interactive Media from Quinnipiac University and a bachelor’s degree in Broadcast Journalism from Lehman College, CUNY. I am looking forward to helping you enhance your digital media skills!”

What You Should Know!

Social Media Statistics
Facebook has 2.958 billion monthly active users.
YouTube’s potential advertising reach is 2.514 billion.
WhatsApp has at least 2 billion monthly active users.
Instagram has 2 billion monthly active users.
TikTok ads can potentially reach 1.051 billion adults over the age of 18 each month.
Facebook Messenger’s potential advertising reach is 931 million.
Snapchat’s potential advertising reach is 635 million.
Twitter’s potential advertising reach is roughly 556 million.
Pinterest has 445 million monthly active users.

Reported in January, 2023 by:  https://datareportal.com/social-media-users

LinkedIn Statistics
LinkedIn has 900 million users globally as of 2023.
LinkedIn registered an annual revenue of $14.5 billion in 2022.
3 new members sign up on LinkedIn every second.
With over 199 million users, The United States has the most LinkedIn users.

Reported in March, 2023 by:  https://www.demandsage.com/linkedin-statistics/

Learn More!

GET IT!

Access to all 3, recorded 90-minute webcasts!
Plus access to our Social Media Toolkit (Approximately 3 hours of content)!
Toolkit includes videos, slides, case studies, articles, and knowledge checks!

Learn how to leverage different social media platforms for marketing!  In this 3-part recorded CWProTalk Webcast series, you will learn the key concepts available to marketers for various social media platforms. Each recorded CWProTalk Webcast will focus on different platforms in interactive sessions where you will build your social media skills.  Through the use of polls and quizzes, worksheets, and discussions, each session will ensure you understand the key concepts and can apply how to utilize them for your own use.  You will have access to an online toolkit with additional videos, slides, real-world case studies, and articles so you can continue to learn about the topics between sessions. Upon completion of each session, you will have to pass a knowledge check quiz within the toolkit.  If you complete all activities and knowledge checks in the toolkit and watch all 3 recorded CWProTalk Webcasts, you will earn a CWPro Social Media completion badge.

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ALL SESSIONS 90 MINUTES

 

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